I’m a San Diego based product designer with over 10 years of professional experience. I was born and raised in the state of São Paulo, Brazil, where I started my career as a business administrator, learning the importance of marketing, research, strategy, and visual design applied to business from the client’s perspective.
“It’s not about the beauty itself, but how consistent and useful it is for your business.”
My passion for design started when I had the opportunity to lead the rebranding project at the university I worked for. I decided to study design and work on branding consulting during the weekends. Since I started having more clients, I focused 100% on design.
To improve my skills and build solid design expertise, I moved to San Francisco in 2018 and joined the Master’s of Web Design at the Academy of Art University. The variety of classes offered in the program allowed me to gain expertise in different areas of the creative/tech industry, such as Graphic Design, Coding, UX/UI Design, Motion Graphics, Advertising, Photography, and Video.
I also had the opportunity to make part of the founding team of a startup based in San Francisco, helping them during the last year to build the application as a product designer, wireframing, prototyping, designing, testing, and launching the application.